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About Us

Since it’s inception, Fortune Rice Ltd. has focused on producing the best possible quality of rice and provide quality service. We have successfully become a reputed company all over the country in a few years. For the past few years, we have exclusively focused on producing paddy/rice that is compliant with EU food safety standards. We procure 100% of our paddy through contract farming. For this, we work with various stakeholders including farmers, food safety labs and state and central government agencies

We are a STAR export trading house. Our wild client base includes domestic clients include KRBL ltd., Longulf Ltd., along with their international subsidiaries. Some international clients include Tilda UK, Alfaris- Saudi Arabia and Malhotra's- Kuwait.

Our Team

Ajay Bhalotia

Mr. Ajay Bhalotia is engaged in the rice business for more than two decades. He has the ability to run the organization professionally and efficiently. He has made sure that Fortune is associated with every big player of rice in the country. During the period, he has developed a strong marketing base in the domestic as well as overseas market. 



Dinesh Choudhary

Mr. Dinesh Choudhary is a qualified Company Secretary and Law graduate and has more than fifteen years of experience in administration, accounts, and dealing with government agencies and is managing the factory operations smoothly since our inception. He has the acumen to run the business in an efficient and professional manner.


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